What is GEO? Generative engine optimization explained
GEO is the work of getting a brand mentioned, described correctly and recommended in AI answers from ChatGPT, Gemini, Perplexity and Google AI Overviews.
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Articles on GEO, AEO and AI search.
Practical notes on how AI search works and what companies can do about it. Written for marketers and business owners.
Find out what AI says about your brand.
Tell me what you sell and who you want to reach, and I’ll get back to you with how I would approach it.